Spotify Analysis

I chose to research the company Spotify for my Public Relations Research class. Throughout the entire semester I had assignments such as, a client backgrounder, communications audit, interview, survey, a target audience report and bi-weekly social media memos. At the end of the semester I combined the assignments into a 60 page word document with all my research. Below is the presentation I created to summarize some of my findings. Unfortunately, my final report is too large to upload to my website. Please contact me via email if you would like to read my research report.